AI在好莱坞备受争议,在中国影业却百无禁忌

AI在好莱坞备受争议,在中国影业却百无禁忌

2025-07-02Technology
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王小二
晚上好,亲爱的听众朋友,我是王小二。欢迎收听我们的<Goose Pod>。嗯...今晚,我们准备了一个特别有意思的话题,保证能引发一些思考。
Ema
没错,大家好,我是 Ema!今晚的话题确实很有聊头:“AI 在好莱坞束手束脚,在中国却一路狂奔”。这种反差感,简直就是一出好戏。咱们赶紧开始吧!
王小二
好,那我们就开门见山。最近国内有个大新闻,一个听起来相当宏伟的计划:要用 AI 技术“复活”一百部经典的功夫电影。嗯,这可不是小打小闹,是个大动作。
Ema
“复活”功夫片?哇,这词儿用得……又酷又有点科幻感!是哪位高人发起的?我脑子里已经全是成龙、李连杰的经典画面了。用新技术重新演绎,那不得帅出天际?
王小二
你猜对了,阵容相当强大。牵头的是有官方背景的中国电影基金会,合作方是像上海灿星文化这样的大公司。而且,你提到的那些巨星,成龙的《警察故事》、李连杰的《黄飞鸿》……都没跑,全在名单上。
Ema
哇哦!那他们具体想怎么用 AI 呢?我猜应该不只是简单的高清修复吧?会不会更大胆一点,比如说……让这些经典角色演个新故事,或者干脆做成动画?这脑洞可就大了。
王小二
你的想法很接近了,甚至可以说,比修复大胆得多。举个例子,吴宇森导演的《英雄本色》,他们计划用 AI 彻底重制,做成一部全新的动画电影。官方的说法是,要“用科技为文化赋能,让经典焕发新生”。
Ema
等一下,《英雄本色》的动画版?这想法也太野了!我特别好奇,AI 要怎么去理解和重现吴宇森导演标志性的“暴力美学”?那些慢镜头、风衣、还有满天飞的白鸽……AI 能画出那个味儿吗?
王小二
这正是问题的核心。不过有意思的是,同样一件事,我们在欢呼创新,好莱坞那边却炸开了锅。美国导演工会(DGA)就直接站出来,表示了强烈的担忧,甚至可以说是反对。
Ema
哦?他们为什么要反对?听起来明明是件好事啊,能让经典IP被更多年轻人看到。这背后是不是有什么我们没想到的深层原因?难道是怕抢了他们的饭碗?
王小二
饭碗是一方面,但他们更站-在艺术的制高点上。DGA认为,AI 只能是辅助工具,绝不能用来“扭曲或摧毁”导演最初的艺术视野。他们管这种行为叫“篡改”,这是个很重的词。
Ema
我有点懂了。这感觉就像有人给《蒙娜丽莎》画了两撇胡子,虽然可能挺好玩,但对原作是一种冒犯。所以好莱坞更担心的是,AI 这把双刃剑,会不会最后伤了艺术本身。有道理。
王小二
没错。而且这种态度的差异,背后有数据支撑。联合国开发计划署有个调查,说高达83%的中国人相信AI是为了社会福祉,但在美国,这个数字只有37%。你看这个差距。
Ema
83%对37%?哇,这差距也太悬殊了!这可能就是根本原因了。同样的技术,一边是张开双臂拥抱,另一边却是满脸写着“我们得谈谈”。这现象本身就很有意思。
王小二
是的。这种现象背后,其实是两国电影工业完全不同的发展路径、文化土壤和监管逻辑。想看懂这场戏,我们得先拉开时间线,看看双方的历史和背景。
Ema
好,就这么办。我很想知道,为什么中国电影能这么快崛起,还对AI这种新技术这么开放?这里面肯定有它的独到之处。我们先从中国聊起?
王小二
我们先看中国这边。其实,中国电影产业的真正起飞,也就是近一二十年的事。以前很长一段时间,它更像是个“乖孩子”,依赖国家支持,步调也比较统一。市场化之后,一切都变了。
Ema
对对,我记得以前电影院里,好莱坞大片简直是霸屏。但现在完全不一样了,国产电影动不动就霸榜。这个转变是怎么发生的?感觉就是一眨眼的功夫。
王小二
关键就在于本土力量的觉醒。一个标志性事件就是国产动画《哪吒之魔童降世》,全球票房超过22亿美元。它证明了,我们自己的故事,只要讲得好,观众是愿意买单的。文化自信一下子就起来了。
Ema
《哪吒》确实是个现象级的例子!它就像在说:“谁说我们只能模仿好莱坞?” 所以,现在的中国电影人更有底气去玩一些新花样,探索自己的路,而不是总跟在别人后面。
王小二
说得好。而且,官方也在大力推行“文化出海”。你想想,什么最能代表中国文化,又能让老外一看就懂?功夫片嘛,毕竟“拳头”是世界通用的语言。这无疑是最好的文化名片。
Ema
我明白了!所以用AI复活功夫经典,这步棋下得很大。它不只是个技术秀,更是一种文化战略。选一个全球接受度最高的题材,用最时髦的技术包装,目标就是文化影响力的“弯道超车”嘛!
王小二
可以这么理解。好,现在我们把镜头摇到好莱坞,那边的故事就完全是另一个版本了。他们有一个历史悠久又非常强势的系统——工会。比如我们前面提到的导演工会DGA,还有演员工会SAG-AFTRA。
Ema
啊,工会!总是在好莱坞罢工的新闻里听到他们。他们的权力真的那么大吗?我很好奇,面对AI,他们最关心的是什么?是钱,还是工作机会?
王小二
都是,但在AI这件事上,核心是对未来的恐惧。他们怕的不仅是AI抢走编剧、演员的工作,更怕的是,演员的“数字肖像”被片方为所欲为。
Ema
数字肖像权,这个我懂!就是说,万一片方用AI把我扫描了,以后是不是就能让“数字版Ema”去演各种我不想演的戏,说我没说过的台词?想想就毛骨悚然。
王小二
这正是他们斗争的焦点。去年那场声势浩大的罢工,主要诉求之一就是为AI的使用立下规矩,确保演员对自己形象的控制权和收益权。没人想变成可以被无限复制粘贴的数字木偶。
Ema
这么一说,我想起来了,好莱坞以前想把黑白电影搞成彩色的,是不是也闹得沸沸扬扬?看来,艺术家们为了保护自己作品的“原汁原味”,跟新技术的斗争一直没停过。
王小二
你这个类比非常恰当。是的,当年给黑白电影上色,被很多大导演痛骂是“文化上的涂鸦”。今天对AI的警惕,可以说是这种“守护传统”心态的一种延续。历史总是惊人地相似。
Ema
所以说,好莱坞的谨慎,其实是来自它成熟工业体系的一种自我保护。有强大的工会为打工人撑腰,还有悠久的传统来警惕那些可能“砸饭碗”的野蛮技术。
王小二
与此同时,知识产权(IP)的保护也是好莱坞的命根子。你看,迪士尼、环球这些巨头,已经开始起诉像Midjourney这样的AI绘画工具了,指控它们用“尤达大师”或“怪物史莱克”这些经典形象来搞训练。
Ema
这就好理解了。毕竟迪士尼的米老鼠,可是号称地表最强法务部保护的。要是AI公司能随便用这些IP来生成内容赚钱,那不就是直接在挖这些百年老店的根基嘛,他们肯定要急。
王小二
所以你看,两边的逻辑完全不同。中国是自上而下推动,把AI看作是技术超车和文化输出的加速器。而好莱坞则是在一个充满制衡的体系里,由下而上地进行着激烈的博弈和拉扯。
Ema
一个像是踩满油门的超级跑车,追求速度与激情;另一个则像一辆载满乘客的巴士,每一步都得小心翼翼,确保安全。这种对比,自然就引出了我们接下来要聊的“冲突”了。
王小二
没错。背景的差异,直接导致了双方在核心问题上的尖锐冲突。我们可以从三个层面来看:创作理念、劳工关系,还有知识产权。这些冲突,正在塑造全球娱乐业的未来。
王小二
第一个冲突,就是创作理念的正面交锋。中国电影基金会说要“让经典焕发新生”,这是一种发展的眼光。但美国导演工会的回应很直接:这是在“篡改”和“破坏”导演的原创视野。
Ema
这简直就是个哲学问题了。一边觉得,经典不该是博物馆里的标本,要让它活在当下。另一边觉得,艺术品完成一刻即是永恒,任何改动都是亵渎。诶,我好奇,那些被“复活”的导演和演员本人,他们知道这事吗?
王小二
问到点子上了。最有趣的地方是,这个项目宣布时,很多关键人物似乎并不知情。比如,李小龙的公司就说“之前不知道”,吴宇森导演也只是表示,他没参与,但对结果“非常好奇”。
Ema
哇,这就有点……尴尬了。意思是,还没拿到授权,就先把发布会开了?这操作在极其看重授权和流程的西方市场,简直是“社死”行为。那成龙大哥呢?他总该知道吧?
王小二
项目方的说法很微妙,说是成龙“知晓”此事,并计划“后续沟通”。这听起来更像是“先上车,后补票”。这种做法,恰恰凸显了双方在做事方式和理念上的巨大鸿沟。
Ema
这种“效率优先”的背后,其实是第二个更现实的冲突:劳工与效率。我看到个数据,说用AI重制的《英雄本色》动画版,制作团队居然只有30人!天哪,这在传统动画行业得要几百人吧?
王小二
是的,这就是AI的颠覆性,也是好莱坞工会最害怕的地方。如果一个几百人的项目,现在30个人就能搞定,那剩下的几百人去哪里?这对整个行业的就业生态是毁灭性的打击。
Ema
但在我们这边,对失业的担忧似乎没那么强烈。有位教授分析说,在中国,如果有人因为AI丢了工作,有时会被看作是“国家进步的代价”。这种为了集体而牺牲个体的态度,差别也太大了。
王小二
这和社会结构有关。我们缺少能与资方和官方进行强力博弈的独立工会。所以当技术浪潮来临时,个体的声音很难形成集体力量,去进行有效的谈判或抵抗,更多是被时代洪流推着走。
Ema
所以,好莱坞的编剧和演员能通过罢工,为自己的未来争取话语权。而在另一边,技术效率和国家发展的优先级,似乎远高于保障个体的工作岗位。这真是两种截然不同的发展逻辑。
王小二
第三个冲突,就落到了知识产权(IP)的玩法上。我们看到迪士尼在拼命起诉AI公司,保护自己的IP。但这次中国的灿星传媒,反其道而行之,他们选择主动“开放”这100部电影的IP。
Ema
主动开放?他们图什么?是完全免费让人用,还是有别的合作模式?这听起来像一场豪赌啊,难道是想把IP做成一个开放平台,吸引全世界的AI高手来一起玩,把蛋糕做大?
王小二
你说对了。灿星董事长的原话是,向全球伙伴“完全开放IP、平台和改编权”,而且收入分成“上不封顶”。他们甚至还准备了差不多1400万美元的基金,用于共同投资和分享回报。
Ema
哇,这手笔可真大!这等于是在说:“我的IP你随便用,只要你有好点子,我不仅不收钱,还可能投钱给你!” 这对于有技术但没IP的AI公司,诱惑力简直拉满了。好莱坞肯定不会这么干。
王小二
绝对不会。好莱坞的模式是把IP紧紧攥在手里,像养孩子一样,精耕细作地搞续集、衍生品、主题公园,榨干最后一分钱。中国这种开放模式,在他们看来,可能跟“自杀”差不多。
Ema
不过换个角度想,就像有律师说的,对这些有点年头的香港老电影,这么做“损失很小”。如果能用AI盘活它们,让它们重新增值,那几乎是一本万利的买卖。这是一种聪明的低风险、高回报策略。
王小二
是的。所以你看,创作理念、劳工关系、IP策略,这三大冲突共同构成了一幅复杂的画面。它不仅仅是技术分歧,更是两种文化、两种商业哲学乃至两种社会制度的正面碰撞。
王小二
说到影响,最直接的就是经济账。对中国来说,AI的应用首先就是降本增效。刚才提到的30人团队做一部动画长片,就是最直观的例子。这意味着电影制作的门槛,一下子被打下来了。
Ema
这是不是意味着,以后搞不好一些小团队甚至个人,都能用AI做出很棒的特效大片?以前这可是只有大公司才烧得起钱的游戏。这么一来,会不会催生出更多天马行空的创意?
王小二
完全有可能。AI在后期制作领域,已经能把过去需要几周甚至几个月的工作,缩短到几小时。这种效率革命,能让制片方把省下来的钱和精力,更多地投入到打磨剧本这些刀刃上。
Ema
而且,用AI复活经典IP,这笔生意本身也很划算。你想,这些老电影的价值可能已经沉睡很久了。现在用新技术把它们叫醒,不仅能赚新的票房和版权,还能开发游戏、周边,简直是“一鱼多吃”。
王小二
没错。这次的计划里就明确提到了,要开发相关的武术视频游戏。这就是在盘活存量资产,同时创造新的增量价值。对于那些手握大量老片库的公司,这套打法太有吸引力了。
Ema
而在文化层面,这个影响可能更深。我觉得,中国正试图通过这种方式,完成一次非常聪明的文化输出。他们没有硬推那些老外可能看不懂的阳春白雪,而是选择了“功夫”这个全球通行的视觉语言。
王小二
是的,有位分析师说得好:“动作片能跨越语言障碍”。不管你说什么语言,精彩的打斗场面带来的肾上腺素飙升是相通的。这是中国文化里最容易被“看见”的符号,用AI去放大它,是步好棋。
Ema
他们甚至还想搞“沉浸式观影体验”,比如让观众走进竹林决斗的场景,“感受动与静的哲学”。哇,这听起来已经不只是看电影了,更像是一种全新的互动娱乐。AI让电影的边界都模糊了。
王小二
这对好莱坞也构成了实实在在的压力。试想,如果中国能用AI技术,源源不断地生产出成本更低、但视觉效果同样炸裂的娱乐产品,那好莱坞在全球市场上的高价优势,还保得住吗?
Ema
我明白了。所以这不仅仅是中国电影圈的自娱自乐,更是在探索一种可能引领未来的新模式。一旦这个模式跑通了,好莱坞那些引以为傲的传统、规则和高成本,反而可能变成自己的绊脚石。这场戏,越来越好看了。
王小二
展望未来,这场博弈会怎么走,其实还很难说。一方面,全球AI电影市场的蛋糕正在迅速变大,预计十年内能从十几亿美元增长到近141亿美元。这么大的市场,谁都不想掉队。
Ema
那在这块巨大的新蛋糕面前,中国的“激进”模式和好莱坞的“保守”模式,谁会笑到最后?或者说,它们会不会互相学习,最后走向一种融合?比如,好莱坞嘴上说不要,身体却很诚实地用起了AI。
王小二
融合的可能性很大。好莱坞虽然表面上很谨慎,但私下里,没有一家大公司会真正无视AI。他们都在悄悄布局和实验。中国的探索,不管成功与否,都会给他们提供宝贵的参照,甚至可能倒逼他们加速变革。
Ema
而且,规则也在慢慢建立。我注意到,其实国内也开始在建立AI相关的版权规则了。比如杭州互联网法院,已经有了里程碑式的判决,认定AI平台要为侵权内容负责。说明我们也不是完全的“百无禁忌”。
王小二
对,这是一个动态博弈和调整的过程。随着技术普及,相关的法律框架、伦理规范肯定会慢慢跟上。未来,怎么界定AI生成作品的原创性,作者到底算谁的,这些都会是全球性的新课题。
Ema
所以对我们普通观众来说,最直观的感受,可能就是未来会看到更多风格奇特、甚至能和我们互动的电影。说不定以后看电影,还能根据我的心情,定制一个专属结局呢。这么一想,还挺让人期待的。
王小二
的确。说到底,技术终究是工具,关键还是看掌握在谁手里,为了什么目的去使用。无论是中国的激进探索,还是好莱坞的谨慎博弈,最终的赛道,还是为全球观众提供更优质的娱乐内容。这场竞赛,大幕才刚刚拉开。
王小二
好了,今天关于AI在中国和好莱坞电影界这场“冰与火之歌”的讨论,差不多就到这里了。我们看到了一个充满活力、敢于冒险的挑战者,和一个体系成熟、步步为营的守成者。
Ema
是啊,这场关于技术、艺术、饭碗和文化的全面战争,无疑是未来几年最精彩的行业大戏。它不仅关乎电影的未来,也预示着我们每个人,将如何与AI共存。再次感谢大家的收听。
王小二
感谢您的聆听,这里是 <Goose Pod>。我们,明天同一时间再见。

Of course. Here is a comprehensive summary of the news article, formatted as requested. ### **News Summary: China's Aggressive AI Adoption in Film vs. Hollywood's Caution** * **News Title:** AI is controversial in Hollywood. For China’s film business, it’s no holds barred * **Report Provider:** Los Angeles Times * **Author:** Wendy Lee * **Date Published:** June 30, 2025 --- ### **Executive Summary** The news report details a significant divergence in how the United States and China are approaching the use of artificial intelligence in the entertainment industry. While Hollywood remains cautious due to strong opposition from creative guilds and concerns over intellectual property, China is launching a large-scale, government-backed project to use AI to revitalize classic films. This "no-holds-barred" approach is driven by a desire to cut costs, enhance cultural exports, and dominate the AI space, reflecting a different societal and regulatory landscape where labor concerns are less influential. --- ### **China's AI Film Revitalization Project** A major initiative led by the China Film Foundation, a nonprofit under the Chinese government, aims to use AI to modernize and reintroduce classic films to a new generation of global viewers. **Project Details:** * **Initiative:** To use AI to revitalize **100 classic kung fu films**. * **Key Partners:** The China Film Foundation and Shanghai Canxing Culture & Media Co. * **Featured Films & Stars:** The project includes iconic movies such as *Police Story* (Jackie Chan), *Once Upon a Time in China* (Jet Li), and *Fist of Fury* (Bruce Lee). * **AI Applications:** * Creating new animated versions of live-action films, such as an AI-driven reinterpretation of John Woo’s *A Better Tomorrow*. * Adding "stunning realism" to original films. * Building "immersive viewing experiences," like virtual bamboo forest duels. * **Stated Goal:** As stated by Zhang Pimin, chairman of the China Film Foundation, "By empowering cultural storytelling with technology, we can breathe new life into the classics and tell China’s stories farther and louder." **Financial & Production Impact:** * **Investment:** Shanghai Canxing Culture & Media Co. is allocating approximately **$14 million** to co-invest in selected projects, with "no revenue-sharing cap." * **Production Efficiency:** The AI-animated remake of *A Better Tomorrow* was reportedly completed with a crew of only **30 people**, significantly fewer than a typical animated project, highlighting AI's disruptive potential for labor. --- ### **Hollywood's Cautious Stance and Key Concerns** In stark contrast, the U.S. entertainment industry is approaching generative AI with significant apprehension, driven by organized labor and copyright holders. * **Labor & Creative Integrity:** Hollywood guilds are deeply concerned about AI's impact on jobs and creative control. * The **Directors Guild of America (DGA)** issued a strong statement: *"The DGA strongly opposes the use of AI or any other technology to mutilate a film or to alter a director’s vision."* They view AI as a tool that should only be used to *enhance*, not retroactively *distort*, a filmmaker's work. * **SAG-AFTRA** has actively fought for contractual protections against the unauthorized use of actors' digital likenesses and is pushing for federal legislation against deepfakes. * **Intellectual Property (IP) & Legal Action:** U.S. studios are actively protecting their IP. For example, **Walt Disney Co. and Universal Pictures** have sued AI startup Midjourney, alleging its model was trained on their copyrighted characters. * **Talent Relations:** Studios are reluctant to announce AI partnerships for fear of alienating talent who are wary of the technology. --- ### **Contrasting Societal and Regulatory Environments** The different approaches are rooted in fundamental differences in public opinion, labor rights, and government priorities between the two countries. * **Public Perception:** A United Nations Development Program survey highlights a massive gap in public trust. * **China:** **83%** of people feel confident that AI systems are designed to act in the best interest of society. * **United States:** Only **37%** of people feel the same. * **Labor & Governance:** China lacks the powerful, independent labor unions that exist in the U.S. * According to Professor Eric Harwit of the University of Hawaii, job losses from AI in China are often viewed as "just the cost of China’s moving forward," with fewer avenues for organized protest. --- ### **Reactions from Original Stakeholders** The announcement of the Chinese project surprised several of the original creators and their estates, indicating a lack of initial consultation. * **Bruce Lee Enterprises:** A spokesperson stated they were "previously unaware of this development and is currently gathering information." * **Director John Woo:** He had not been contacted about the AI remake of his film *A Better Tomorrow* but expressed that he is "very curious about the outcome." * **Jackie Chan:** A representative for the China Film Foundation said Chan is "aware" of the project and that discussions with his team are planned. Chan's own representative did not respond to a request for comment. --- ### **Strategic Rationale for China** China's aggressive AI strategy in film is a calculated move with clear cultural and economic goals. * **Global Cultural Export:** While China's domestic blockbusters (e.g., *Ne Zha 2*, which grossed **$2.2 billion** globally) often fail to attract large U.S. audiences, classic martial arts films have a proven and enduring global following. As noted by analyst Paul Dergarabedian, "action travels." * **Low-Risk, High-Reward:** Revitalizing existing, popular IP is seen as a low-risk strategy to enhance value. As noted by attorney Simon Pulman, "They’ve got very little to lose by doing this." * **Technological Advancement:** The project aligns with a broader national enthusiasm across government and industry to "adopt and integrate AI" and compete for dominance in the field.

AI is controversial in Hollywood. For China’s film business, it’s no holds barred

Read original at Los Angeles Times

Hollywood’s relationship with artificial intelligence is fraught, as studios balance the need to cut costs with growing concerns from actors, directors and crew members. But in China, efforts to use AI in entertainment are taking a more no-holds-barred approach.The China Film Foundation, a nonprofit fund under the Chinese government, plans to use AI to revitalize 100 kung fu classics including “Police Story,” “Once Upon a Time in China” and “Fist of Fury,” featuring Jackie Chan, Jet Li and Bruce Lee, respectively.

The foundation said it will partner with businesses including Shanghai Canxing Culture & Media Co., which will license 100 Hong Kong films to AI companies to reintroduce those movies to younger audiences globally. (Cinema City) The foundation said there are opportunities to use AI to tell those stories through animation, for example.

There are plans to release an animated version of director John Woo’s 1986 film “A Better Tomorrow” that uses AI to “reinterpret” Woo’s “signature visual language,” according to an English transcript of the announcement.“By empowering cultural storytelling with technology, we can breathe new life into the classics and tell China’s stories farther and louder,” said Zhang Pimin, chairman of the China Film Foundation, at the Shanghai International Film Festival earlier this month.

The project raised eyebrows among U.S. artists, many of whom are deeply wary of the use of AI in creative pursuits. The Directors Guild of America said AI is a creative tool that should only be used to enhance the creative storytelling process and “it should never be used retroactively to distort or destroy a filmmaker’s artistic work.

” “The DGA strongly opposes the use of AI or any other technology to mutilate a film or to alter a director’s vision,” the DGA said in a statement. “The Guild has a longstanding history of opposing such alterations on issues like colorization or sanitization of films to eliminate so-called ‘objectionable content’, or other changes that fundamentally alter a film’s original style, meaning, and substance.

”The project highlights widely divergent views on AI’s potential to reshape entertainment as the two countries compete for dominance in the highly competitive AI space. In the U.S., much of the traditional entertainment industry has taken a tepid view of generative AI, due to concerns over protecting intellectual property and labor relations.

While some Hollywood studios such as Lionsgate and Blumhouse have collaborated with AI companies, others have been reluctant to announce partnerships at the risk of offending talent that have voiced concerns over how AI could be used to alter their digital likeness without adequate compensation. But other countries like China have fewer guardrails, which has led to more experimentation of the technology by entertainment companies.

Many people in China embrace AI, with 83% feeling confident that AI systems are designed to act in the best interest of society, much higher than the U.S. where it’s 37%, according to a survey from the United Nations Development Program.The foundation’s announcement came as a surprise to Bruce Lee Enterprises, which oversees legal usage of Lee’s likeness in creative works.

Bruce Lee’s family was “previously unaware of this development and is currently gathering information,” a spokesperson said. Woo, in a written statement, said he hadn’t heard from the foundation about the AI remake, noting that the rights to “A Better Tomorrow” have changed hands several times.“I wasn’t really involved in the project because I’m not very familiar with AI technology,” Woo said in a statement to The Times.

“However, I’m very curious about the outcome and the effect it might have on my original film.”David Chi, who represents the China Film Foundation’s Special Fund for Film and Urban Development, said in an interview that Chan is aware of the project and he has plans to talk with Chan’s team. A representative of Chan’s did not respond to a request for comment.

“We do need to talk ... very specifically how we‘re using animated or AI existing technology, and how that would combine with his image rights and business rights,” Chi said. Chi did not have an immediate response to the DGA, Bruce Lee Enterprises and Woo’s statements.AI is already used in China for script development, content moderation and recommendations and translation.

In postproduction, AI has reduced the time to complete visual effects work from days to hours, said He Tao, an official with the National Radio and Television Administration’s research center, during remarks at the festival. “Across government agencies, content platforms, and production institutions, the enthusiasm to adopt and integrate AI has never been stronger,” He said.

During the project’s announcement, supporters touted the opportunity AI will bring to China to further its cultural message globally and generate new work for creatives. At the same time, they touted AI’s disruption of the filmmaking process, saying the “A Better Tomorrow” remake was completed with just 30 people, significantly fewer than a typical animated project.

China is a “more brutal society in that sense,” said Eric Harwit, professor of Asian studies at the University of Hawaii at Manoa. “If somebody loses their job because artificial intelligence is taking over, well, that’s just the cost of China’s moving forward. They don’t have that kind of regret about people losing jobs and there are less opportunities for organized protest against the Chinese government.

” (Golden Harvest) Hollywood guilds such as SAG-AFTRA have been outspoken about the harm AI could have on jobs and have fought for protections against AI in contracts in TV shows, films and video games. The unions have also pushed state and federal legislators to create laws that would give people more protections against deep fakes, or videos manipulated to show a person endorsing an idea or product that they don’t actually support.

There is no equivalent of that in China. “You don’t have those freestanding labor organizations, so they don’t have that kind of clout to protest against the Chinese using artificial intelligence in a way that might reduce their job opportunities or lead to layoffs in the sector,” Harwit added. U.S.

studios are also going to court to challenge the ways AI companies train their models on copyrighted materials. Earlier this month, Walt Disney Co. and Universal Pictures sued AI startup Midjourney, alleging it uses technology to generate images that copy the studios’ famous characters, including Yoda and Shrek.

In China, officials involved in the project to remaster kung fu films said they were eager to work with AI companies. They said that AI will be used to add “stunning realism” to the movies. They are planning to build “immersive viewing experiences” such as walking into a bamboo forest duel and “feeling the philosophy of movement and stillness.

” In areas such as animation, new environments could be created with AI, Chi said. “We are offering full access to our IP, platform, and adaptation rights to partners worldwide — with the goal of delivering richer, more diverse, and high-quality AI enhanced film works to global audiences,” said Tian Ming, chairman of Shanghai Canxing Culture & Media Co.

in his remarks earlier this month. Tian said there is no revenue-sharing cap and it is allocating about $14 million to co-invest in selected projects and share in the returns. The kung fu revitalization efforts will extend into other areas, including the creation of a martial arts video game.Industry observers said China is wise to go back to its well of popular martial arts classics out of Hong Kong, which have inspired U.

S. action movies for decades.There’s also not as much risk involved for China, said Simon Pulman, a partner at law firm Pryor Cashman.“They’ve got very little to lose by doing this,” Pulman said. “If it can potentially enhance the value of those movies, there’s very little downside for them.”China’s film industry has grown significantly compared to decades ago, boosted by the proliferation of movie theaters, including Imax screens, in the country.

In the past, China’s box office relied heavily on U.S. productions like movies from the “Fast & Furious” and Marvel franchises, but now local movies dominate the market. The Chinese animated movie “Ne Zha 2” grossed $2.2 billion at the box office globally. But those Chinese productions generally don’t draw large U.

S. audiences when they’re released in the States. The classic martial arts movies, however, have a global following and enduring legacy. “People love martial arts movies, because action travels,” said Paul Dergarabedian, senior media analyst at Comscore. “It doesn’t matter what language it’s in, if you have a great action sequence and great fighting sequences.

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